**** BODY ODOR IS WORSE THAN BAD BREATH?
Three in 10 girls (31%) think sweaty, smelly armpits are the most disgusting thing to encounter during the summer months, followed by bad breath (30%), a “huge pimple” (25%) and greasy dirty hair (12%) according to Unilever’s degree girl deodorant.
The largest number of teen girls (50%) says emitting body odor is the most embarrassing situation a person can find themselves in during the summer, followed by slipping at the pool in front of everyone (22%), having to attend summer school (19%) and acquiring a painful sunburn (10%)

- hot weather (40%)
- first date (23%)
- tests/finals (23%)
- first day of school (9%)
- school dance (8%)

**** ECONOMY FORCES MALL TENANTS TO CLOSE LOCATIONS
The economy continues to take down retailers. These are the companies that have reported a number of closings for 2008:

- Starbucks 600 stores
- KB Toys 356 stores
- PacSun’s d.e.m.o. 153 stores
- Foot Locker 140 stores
- The Children’s Place 100 stores
- Gap 85 stores

**** GIRLS LIKE MUSIC AND BOYS LIKE GAMES?
A research by Mediamark R&I based out of New York, reported that boys aged 6-11 are nearly three times as likely as girls the same age to have gone online to get tips or cheat codes for videogames in the prior month (26% vs. 6%). Girls are more likely than boys to have listened to music online in the prior 30 days (33% vs. 24%). The research also found more girls (32% vs 26%) have their own email over boys. Also, while girls are more likely to use instant messenger (12% vs. 7%), boys watch and download more videos (29% vs. 24%)

**** ECO-FRIENDLY TRENDS?
Kids put recycling at the top of the list on their fun gauge. When a survey of about 1,000 kids were asked: What is the most fun thing you can do to help the earth?

- Boys (8-11):
Collect cans to recycle – 42.1%
Clean up a park – 22.5%
Plant a garden – 22.5%
Plant trees in your town – 9.2%

- Girls (8-11)
Plant a garden – 49.6%
Collect cans to recycle – 25.0%
Clean up a park – 18.1%
Plant trees in your town – 6.2%

- Boys (12-15)
Collect cans to recycle – 42.4%
Plant a garden – 21.2%
Clean up a park – 20.0%
Plant trees in your town – 12.9%

- Girls (12-15)
Plant a garden – 46.8%
Collect cans to recycle – 24.5%
Clean up a park – 14.9%
Plant trees in your town – 9.3%